In a historic leap for Pakistan’s digital economy, the Pakistan eCommerce Association (PEA) has joined hands with the globally renowned Digital Marketing Expo and Conference (DMEXCO) to co-host the first-ever trade fair for the Asian region in Singapore.
This groundbreaking partnership positions Pakistan at the heart of Asia’s digital transformation, connecting businesses, startups, investors, and policymakers to collaborate and drive the future of digital commerce, marketing, and innovation across the region.
Under the leadership of Founder & Chairman Omer Mubeen and Founding Member & General Secretary Sehrish Ali, PEA brought together top Pakistani eCommerce brands, startups, and service providers to showcase their innovation, creativity, and potential on an international stage—paving the way for cross-border partnerships, collaborations, and investments.
“For Pakistan, this is a historic moment—a bold step into regional development and a strong signal that our nation is emerging as a key player in global digital trade,” said Omer Mubeen, Chairman of PEA.
The event, DMEXCO Asia, will be held for the first time in Singapore on October 8–9, alongside Tech Week Asia. It serves as a central hub for decision-makers in digital economy, marketing, and eCommerce innovation—a space where ideas meet opportunities.
“The launch of DMEXCO Asia marks a new milestone as it integrates into Tech Week Singapore, merging with the established eCommerce Expo—where Asia’s leading tech innovators explore emerging trends shaping the future of retail and marketing technology,” shared Sehrish Ali, General Secretary of PEA.
Through this collaboration, the Pakistan eCommerce Association continues its mission to empower entrepreneurs, connect global networks, and build awareness around digital trade opportunities for Pakistani businesses ready to go global.